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■ About the Publication
Magazine F is a food documentary magazine co-created by Magazine B and Baemin, which introduces one particular ingredient that has had a significant impact on people’s table. Baemin has become a critical mover and shaker in South Korean contemporary food culture, and B provides a balanced view on brands through multi-layered stories. This collaboration brings together these two areas of expertise in F, which is hoped to become a record of essential ingredients and food culture of our time.

■ About the Issue
For thousands of years, tea has been an important drink across the world, reflecting
the regional and cultural trends of different eras. A cup of tea is produced by brewing
tea leaves, also known by its scientific name Camellia sinensis, and by strict definition,
the category is limited to green tea, white tea, yellow tea, blue tea, and black tea. In
general, tea refers to a wider range of variations such as herb tea, flavored tea, and
even iced tea. Different cultures have developed their own tea-drinking customs and
traditions, represented by Asian countries of Japan, China, and Taiwan and by England
which is famous for afternoon tea. These cultures suggest tea drinking as a ceremony
consisting of tea, tea-making tools, tableware, and accompanying snacks, which is
elevated to an art form. Since the pandemic, tea products have gained popularity as
wellness drinks, thanks to the increased demand for healthy and functional tea.

2 Intro

8 Letter from F

12 Perspective
Major figures in tea brands talk about the infused brew

14 Green Leaf Land
Impressive tea-producing regions and tea estates

18 Tea Trip
The significance of traditional tea cultures in the UK and Japan

40 Guide to Tea
Types of teas and their respective characteristics

45 Academic Manual
History of tea, overview of tea utensils, and info on contemporary trends

64 F Cut
Tea, a cup of pristine nature

74 Interview

Shinichiro Ogata
The Simplicity founder says that traditional tea culture dismantles boundaries between nature and humans, generations and borders.

80 Collectors
People in love with teas and teaware

96 Mix and Match
Restaurants and bars expanding the gastronomy of tea

112 Interview

112 Ottilie Cunningham
A coffee and tea buyer for Fortnum & Mason focuses on selecting and maintaining good, quality teas for the perfect cup

118 Lauren Burke-Rincon
The CEO of Sacred Vibes Apothecary says herbal tea helps slow down life and becomes a path to healing.

126 New Makers
Independent tea brands that have personality

142 Me Time, Teatime
Some people who enjoy tea

158 City Dive
A city guide presented by F

160 References
Noteworthy books about tea

162 Outro

168 Index