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Chapter 1. Innovation Shortcuts Çõ½ÅÀÇ Áö¸§±æ
Chapter 2. 3 Innovation Drivers 3°¡Áö Çõ½Å µå¶óÀ̹ö
°¡Ä¡ÁÖµµ Çõ½Å Value-Driven Innovation
ÀÚ¿øÁÖµµ Çõ½Å Resource-Driven Innovation
¼öÀÍÁÖµµ Çõ½Å Profit-Driven Innovation
Chapter 3. 7 Focuses/Blocks 7°¡Áö Æ÷Ä¿½º¿Í 7ºí·Ï
°¡Ä¡Á¦¾È Value Proposition
ŸÄϱâȸ Target Opportunity
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ÇÙ½ÉÈ°µ¿ Key Activities
ÇÙ½ÉÀÚ¿ø Key Resources
ÆÄÆ®³Ê°ü°è Partner Relationship
¼öÀ͸𵨠Profit Model
Chapter 4. Features Çõ½ÅÀÇ Æ¯Â¡
°¡Ä¡ÁÖµµÀÇ 6°¡Áö Ư¡ Value-Driven 6 Features
ÀÚ¿øÁÖµµÀÇ 6°¡Áö Ư¡ Resource-Driven 6 Features
¼öÀÍÁÖµµÀÇ 1°¡Áö Ư¡ Profit-Driven 1 Features
Chapter 5. Business Model Methodology ºñÁî´Ï½º¸ðµ¨ ¹ß±¼ ¹æ¹ý·Ð
7 Step Business Modeling Process
3°¡Áö Driverº° ºÁî´Ï½º ¸ðµ¨ Á¦¾È Samples
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