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"We find Business Model You highly useful for training early-career employees how to work effectively within organizations."
―Marcel Leijen, Director, Experis Academy (ManpowerGroup)

"The Work Model Canvas is the key tool for helping our age 50+ clients design new later-life careers. It consistently inspires previously unimagined possibilities for meaningful new careers."
―Tim Lybarger, Founder and Executive Director, EncoreNEO

"The Service Model from Business Model You is an incredible tool for visualizing complex healthcare environments―it's enabled me to grasp the value of my organizational role and successfully navigate career transitions."
―Dr. James Heilman, Emergency Physician and Health Care Executive

"Business Model You is the method for achieving career clarity in an increasingly complex and uncertain work world."
―Julia Sammann, Business Coach

"The Work Model Canvas has been a game-changer in helping students discover meaningful work. Every student entering the workforce needs this method."
―Randi Millard, Founder, Learner2Earner

"Years after we introduced the Service Model concept from Business Model You, our nursing leaders continue to use it to reduce organizational ambiguity and create high-functioning teams."
―Dana Bjarnason, Vice President and Chief Nursing Executive, Oregon Health Sciences University

"Millions of people have used the Business Model Canvas to map their company's strategy. Now you can use it map your career."
―Steve Blank, co-author of The Startup Owner's Manual and Four Steps to the Epiphany

1 Diagram

Learn to understand and describe workplaces--and your own work

CHAPTER 1 The Key to Workplace Satisfaction and the Cure for Workplace Suffering 15

CHAPTER 2 To Understand Your Work, Understand Your Workplace 23

CHAPTER 3 Next, Diagram How You Work 65

2 Reflect

Revisit your work model and consider parts that need to change

CHAPTER 4 Now, Identify "Hotspots" and Refine Your Professional Identity 93

3 Revise

Re-diagram your work model

CHAPTER 5 Revise Your Work Model 125

4 Test

Test your work model

CHAPTER 6 Now, Test Your Work Model 155

CHAPTER 7 Brand and Promote Yourself 181

5 Next Steps

Learn how to keep going--and meet the community and resources behind Business Model You(R)

CHAPTER 8 The Three Commandments of Career Change 207

CHAPTER 10 Find Your Think Out Loud Partner 233

Resources 244

GLOBAL HIT？Finally, a book that shows you how to replace career uncertainty with career confidence, step-by-step

Before they make important decisions, entrepreneurs, scientists, and other professionals maximize results and minimize risk by testing future scenarios using models. Now you, too, can use models to test career decisions: with the single-page visual method that's already helping hundreds of thousands of professionals worldwide.

Careers were complicated enough before explosive changes swept the world, igniting even greater complexity and triggering uncertainty―along with hidden opportunities. All of this compels professionals to reinvent how they work. But how?

The key is to draw a visual "picture" of your work―a model―that quickly gives you an entirely new understanding of what your work means to employers, customers, colleagues―and you. This model instantly triggers new insights and identifies next career moves you can make with confidence.

Readers of the first edition of Business Model You will find this all-new, full-color book deepens their understanding of the method with new tools and techniques including the Work Model Canvas, Outward Focus, Third Objects, The Three Questions, the "Passion" Myth, the Valuable Work Detector, and Reasons to Choose You. Examples covering 50 occupations in both commercial and not-for-profit sectors are features, all alphabetically indexed at the front of the book.

A global hit available in 20 languages, Business Model You pioneered the model-based approach to work reinvention that's been adopted for use by thousands of corporations, universities, and not-for-proit organizations worldwide. Want to replace career uncertainty with career confidence? Reinvent the most important model of all: Business Model You.