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『Critical Intercultural Communication Strategies in the Age of Glocalism』은 세계화통합주의와 지역중심주의가 함께 공존하고 있는 글로컬리즘 시대에 필수적으로 갖추어야 할 덕목인 비평적 문화간 의사소통 능력에 관한 것이다. 한국 혹은 국제무대에서 일어날 수 있는 한국인의 문화간 의사소통 예를 통해 한국인의 문화간 의사소통 유형, 한국인의 국제적 위치를 고찰하였다.

서문
Preface
Acknowledgments

Chapter 1 Critical Intercultural Communication
1. Intercultural Communication Approaches
2. Intercultural Communication as Situated Social Interactive Practice
3. The Models for Intercultural Communicative Competence to Create a THIRD SPACE

Chapter 2 Beyond Orientalism: Finding the True Value of Your Own Culture
1. The Relationship among Language, Literacy, and Power
2. Orientalism
3. The Importance of Culture
4. Manifest Cultural Imperialism in Politics
5. The Importance of Resistance to Orientalism
6. Beyond Said’s Theory of Orientalism

Chapter 3 Reading the Word and the World with Keen Eyes
1. Types of Meaning
2. The Need for a Critical Perspective

Chapter 4 Interdiscourse Communication and the Discursive Constructions of Images
1. Communication Styles by Mainstream Interculturalists
2. A Theory of Interdiscourse Communication with the Three Politeness System

Chapter 5 Reclaiming Collectivism and Individualism
1. Hofstede’s Four Dimensions of Culture
2. Arguments against Hofstede’s Theory

Chapter 6 Are Nonverbal Gestures Universal?
1. The Influences of Western Gestures
2. Critical Reading of Mainstream Interculturalists’ Theory of Body Language
3. Korean Gestures

Chapter 7 Does ‘I Love You’ Mean the Same in Every Language?
1. Liberal or Conservative Sexuality in Different Cultures
2. Virginity and Non-virginity Culture
3. Gender Roles
4. Handling Gender Differences
5. Language and Gender
6. Gender and Slang

Chapter 8 Sex, Lies, and the 1% Media
1. The Role of the Western Mass Media in Korean Assimilation into the Global Culture
2. The Concept of ‘Beauty’ and ‘Gender Roles’ in Korea
3. Sexism and Gender Stereotypes of Asians in the United States

Chapter 9 How to Avoid Being a TV Ad Junkie?
1. Creating Culture through Advertising
2. Intercultural Concerns in Producing Advertisements in an International Context

Chapter10 The Emergence of Color Blind and Institutional Racism
1. Institutional and Structural Racism and Color Blind Racism
2. Five Linguistic Strategies in Color Blind Racism
3. Creating Stereotypes
4. Analysis of the Movie, CRASH (2006), Directed by Paul Haggis
5. To Be a Critical Language User