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“The 5,000-year-old concept [of nunchi] is nuanced but ultimately simple: Pay attention. . . . With Hong’s guidance, you, too, can become a nunchi ninja in the New Year.” -The Washington Post

“Profoundly wise . . . This wonderful exploration of a nuanced Korean philosophy will appeal to any reader looking to hone skills of emotional perception.” -Publishers Weekly

“Advice that can serve everyone well . . . Give[s] readers the chance to incorporate principles into their daily lives that will help them see through many everyday challenges.” -Library Journal

“Wow, this really . . . shines a new light on interaction with people and connecting.” -Rick Steves, Travel with Rick Steves (podcast)

“Nunchi is the Korean superpower you need now.” -Evening Standard

“A more profound way of looking at life than hygge or Marie Kondo’s obsession with tidying sock drawers . . . It should be read by all politicians . . . and by those struggling in fractious relationships, or families squabbling on holiday. . . . We could all help ourselves by practicing the ancient art of nunchi.” -The Times (London)

“Essential reading . . . It’s the golden buzzer-a simple, but life-changing, book for society. If we all had a little more nunchi, the world would be a better place.” -Sunday Independent (Ireland)

“Finally, a wellness concept I can get behind!” -Robyn Wilder, Grazia

"A must-read for anyone interested in the art of intuitively knowing what others feel." --Haemin Sunim, bestselling author of The Things You Can See Only When You Slow Down and Love for Imperfect Things

Improve your nunchi. Improve your life.

The Korean sixth sense for winning friends and influencing people, nunchi (pronounced noon-chee) can help you connect with others so you can succeed in everything from business to love. The Power of Nunchi will show you how.

Have you ever wondered why your less-skilled coworker gets promoted before you, or why that one woman from your yoga class is always surrounded by adoring friends? They probably have great nunchi. The art of reading a room and understanding what others are thinking and feeling, nunchi is a form of emotional intelligence that anyone can learn--all you need is your eyes and ears. Sherlock Holmes has great nunchi. Cats have great nunchi. Steve Jobs had great nunchi. With its focus on observing others rather than asserting yourself--it's not all about you!--nunchi is a refreshing antidote to our culture of self-promotion, and a welcome reminder to look up from your cell phone.

Nunchi has been used by Koreans for more than 5,000 years. It's what catapulted their nation from one of the world's poorest to one of the richest and most technologically advanced in half a century. And it's why K-pop--an unlikely global phenomenon, performed as it is in a language spoken only in Korea--is even a thing. Not some quaint Korean custom like taking off your shoes before entering a house, nunchi is the currency of life. The Power of Nunchi will show you how the trust and connection it helps you to build can open doors for you that you never knew existed.